Less Is More: How to increase productivity, improve morale, and have a happier and more engaged workplace


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The localization industry is uniquely vulnerable to digital distraction and employee burnout due the nature of our work which requires the use of various apps and devices, working across international time zones, and the continual presences of urgent deadlines. These pressures can create a gravitational force that pulls apart our ability to concentrate and focus and can lead to a gnawing sense of under-performance and fatigue.

In this recorded conversation Mark Shriner, Dominika Olszewska, and Diego Cresceri discuss some of the latest trends and techniques used by individuals and teams to reduce distraction, improve concentration and focus, and ultimately improve workplace morale and productivity. Topics covered include, monotasking, digital wellbeing, the importance of a healthy diet, the four-day work week, and plenty of tips, tricks, and suggestions on how to work and live in a more-focused, present, engaged, and vibrant manner.

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Mark Shriner

Mark Shriner is the Strategic Sales Director for memoQ, leading the company’s market growth in the regulated industries. He has previously worked in several leadership roles in the localization industry including CEO Asia Pacific for CLS Communication. Mark is a Certified Marshall Goldsmith Stakeholder Centered Executive Coach and is the author of The Inside Game; How to Become a Top Performing Salesperson and Enjoy Every Step of the Way. He enjoys coaching teams and individuals to help them achieve performance breakthroughs. When he’s “off the clock” Mark enjoys reading, learning, outdoor sports, and spending time with his family.

Dominika Olszewska

Dominika has worked in the localization industry for 10 years and currently leads a cross-functional sales team dedicated to the CEE, Nordics, and Asia markets at memoQ. She values community building and empowering others, so for several years she volunteered as the Poland Chapter Manager and then EMEIA Manager at Women in Localization. Dominika is a Certified Digital Wellbeing Coach. She helps people and companies create a healthier and more balanced relationship with technology and is a proponent of humanizing leadership and highlighting the role of mental health in the workplace. She has recently decided to follow her life-long dream and enrolled into a master’s program in psychology. Outside of work, Dominika is a cat lover, a sewing enthusiast, and a yoga and mindfulness fan.

Diego Cresceri

Diego is the CEO & Founder of Creative Words and Creative AI. He graduated with a degree in Translation and Interpreting at the University of Genoa and he’s a trained Executive Coach. He is currently the President of the Board of Directors of ELIA, the European Language Industry Association. With a strong inclination to share, Diego regularly holds workshops and seminars on innovation, artificial intelligence and machine translation at universities, training schools and language associations domestically and internationally. When not working, Diego enjoys spending his time with his two kids.