Localization in Africa presents tremendous opportunities and numerous challenges for those wishing to succeed in that market. With continued predicted growth and high demand countered by social, political, and economic obstacles outside of our control, it becomes imperative to optimize the processes we do control. This presentation will focus on the immediate and very solvable performance issues resulting from project handoffs and instructions from international MLVs that are often ineffective when dealing with vendors or freelancers in emerging markets. We'll use case studies to demonstrate the main problems and provide examples of simple solutions that, if implemented, will improve vendor performance immediately.

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