In a world where development cycles get shorter, releases more frequent and the demand for localized software is a must, automating localization workflows is the only way to go. This is especially important for companies that need to keep the localization process both cost-effective and scalable.

The benefits of automation are undeniable and most of the automation tools out there emphasize these benefits, but not enough is being said about the effort needed to bring these tools into production. Where does one start?

In this presentation we share our journey to automate our Software UI translation workflow. We discuss lessons learned in each phase: tool selection, trial test and release into production. We also review the benefits and challenges that stemmed from this automation process.