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SDL Passolo Announces Record First Half 2008 Sales - Thanks To Superior .NET And SDL Trados Support

SDL plc

Monday, 28 July, 2008

SDL Passolo continues along the road to success

SDL Maidenhead , United Kingdom - 28 July 2008

Exit PASS Engineering – enter SDL Passolo: The Bonn based Passolo team is starting a new era in their company history with this new motto – and a new company structure. “SDL Passolo 2007 is our best-selling version ever. We are leveraging the technology and scale of the SDL Group to accelerate the growth of our product line-up,” remarks Claudia Fricke, the company’s Marketing Manager.

The developers of SDL Passolo 2007 attribute the increased customer interest to their product’s technological lead. “Customer demand for .NET support is steadily growing. Our localization tool was the first one to offer combined support for .NET 3.5 and WPF (Windows Presentation Foundation),” says Claudia Fricke. “Our cutting edge .NET technology combined with superior integration with SDL Trados translation memory and terminology products is a winning combination. In addition, SDL’s world-wide infrastructure allows us to extend our reach and maximize the support we can offer to our customers"

To accommodate the growing demand worldwide, the company is planning a number of changes this summer. PASS Engineering GmbH, who developed PASSOLO 10 years ago, is changing its name to SDL Passolo GmbH with Florian Sachse, founder and CTO of the company, as the managing director. Former CEO and co-founder Achim Herrmann will take on the role of Senior Business Consultant, focusing on major customers and their particular requirements in the area of software localization. Claudia Fricke will continue as Marketing Manager, now responsible for SDL Passolo marketing worldwide; Nadir Moubarrid, another long-standing member of the Passolo team, will take up the position of Business Development Manager EMEA with a new colleague, Nina Sturm, providing sales support.

Claudia Fricke summarizes the strategy for 2008: "Besides technological leadership, our forte has always been a very close connection to our customers. We are expanding on this concept by strengthening our team, which is how we will continue to maintain our market leadership in software localization tools.”

For more information on SDL Passolo 2007, please go to www.sdl.com/sdlpassolo

About SDL
SDL is the leader in Global Information Management (GIM) solutions that empower organizations to accelerate the delivery of high-quality multilingual content to global markets. Its enterprise software and services integrate with existing business systems to manage the delivery of global information from authoring to publication and throughout the distributed translation supply chain.

Global industry leaders rely on SDL to provide enterprise software or hosted services for their GIM processes, including ABN-Amro, Best Western, Bosch, Canon, Chrysler, CNH, Hewlett-Packard, Microsoft, Philips, SAP, Sony, SUN Microsystems and Virgin Atlantic.

SDL has implemented more than 480 enterprise GIM solutions, has deployed over 150,000 software licenses across the GIM ecosystem and provides access to on-demand translation portals for 10 million customers per month. Over 1,000 service professionals deliver consulting, implementation and language services through its global infrastructure of more than 50 offices in 30 countries. For more information, visit www.sdl.com

All trademarks are the property of their respective owners.

About SDL Passolo

The company with headquarters in Bonn, Germany, was founded in 1990 by Achim Herrmann and Florian Sachse. In 1998 they developed the first version of PASSOLO (PASS Software Localizer), marking the start of the product's success story. The tool was voted "most popular software localization tool" in an international online survey in 2006. Since June 2007 PASS Engineering has been a part of SDL, the world’s leading provider of global information management (GIM) solutions, working as an independent Business Unit in the SDL family.

For further information on Passolo, please visit www.passolo.com or contact PASS Engineering GmbH, Remigiusstr. 1, 53111 Bonn (Germany), Phone: +49 228 249 829-0, Fax: +49 228 249 829-11, E-mail: [email protected]

Paul Hampton (SDL)
(0)1628 416331
[email protected]

Becky Kiely (Octopus)
+44 (0)845 3700655
[email protected]