Publicis Groupe launches ‘The Pact’, a digital advertising initiative powered by Epsilon
Publicis Groupe has recently launched ‘The Pact’, a digital media planning and buying service powered by Epsilon. This unique offering promises to provide all U.S. mid-size businesses guaranteed outcomes to help them maximise their return-on-advertising spend (ROAS) through the current crisis and to set the foundation for them to be recovery ready.
Combining Epsilon’s AI-led data technology with Publicis’ unrivalled media scale including translate plus’ language solutions, ‘The Pact’ makes a simple yet bold promise: to deliver results or clients will receive a full refund for their digital investment.
To find out more about the initiative, please go to: https://us.epsilon.com/the-pact.