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ENLASO (translate.com) to Present at BRIC Emerging Mobile Markets Conference


Friday, 6 March, 2009

One Day Conference is Part of CTIA Wireless Convention and Focuses Entirely on the Tremendous Mobile Opportunities of the BRIC Economies

Boulder, CO (March 6, 2009) – ENLASO Corporation, a leading provider of translation and localization solutions, announced today that it will present at the BRIC Emerging Mobile Markets Conference on March 31st in Las Vegas, Nevada.

The BRIC Emerging Mobile Markets Conference (http://www.bricmobilemarkets.com) is the first and only conference of its kind in the US and focuses entirely on the present mobile opportunities in Brazil, Russia, India, and China, also known as the BRIC economies. These four countries added over 660 million new mobile subscribers between 2001 and 2007 and are currently regarded as the largest emerging mobile and wireless markets in the world.

Liesl Leary, a Senior Localization Strategist at ENLASO, and Yves Lang, ENLASO’s Chief Sales Officer and VP, Sales & Marketing, are scheduled to present about the challenges involved in localizing mobile and wireless applications at this year’s conference. Their presentation outlines cost-effective strategies for mobile localization and also includes real-world scenarios and best practices that support mobile and wireless market players in developing their longer-term global expansion plans.

Lang notes, “ENLASO works with several customers in the mobile and wireless industry and we are very excited to present at this conference.” He continues, “Many players in the mobile and wireless industry have experienced tremendous growth over the last few years, but are also confronted with significant challenges, such as localization. Companies with a clear localization strategy will have an edge over their competition and are more likely to tap into the enormous revenue potential these markets have to offer.”

The BRIC Emerging Mobile Markets Conference is followed by CTIA Wireless 2009 (http://www.ctiawireless.com), where nearly 1,200 exhibiting companies and 40,000 attendees from over 125 countries come together to advance and revolutionize the mobile and wireless industry. CTIA Wireless spans four days and starts on April 1st at the Las Vegas Convention Center.

About ENLASO (http://www.translate.com)
ENLASO Corporation, an ISO 9001 company with four decades of experience, delivers multilingual solutions to the life sciences, medical, pharmaceutical, biotech, IT, legal, financial, gaming, social networking, aerospace, automotive, advertising, and telecommunications industries. Services include localization of software, Web sites, marketing communications, technical documentation, localization testing, and consulting and training.

For additional information, contact: Chris Raulf, ENLASO Corporation, at (303) 516-0857 x103 or by e-mail at [email protected]

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