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Conversis Offers A Closer Look at Brazil and India


Wednesday, 7 June, 2006

OXFORD, England Conversis, a translation and localization company based in the UK and US, has just released another set of country reports for its Cultural Commentaries: A Closer Look section, on the Website. Focusing on Brazil and India these new reports are being added to the growing database of cultural reports that examine the various social, political, cultural and business conditions in other countries. These free reports are available on the Conversis Website at www.conversisglobal.com, and are designed as a resource for clients and site visitors on the unique challenges of each world market.

Examining Brazil, the ninth largest country in the world, this report outlines the growing in popularity of Brazil as an expansion destination for business. With a rising domestic product rate of nearly five percent per year its stable economic position hosts nearly 400 of the world's top 500 companies.

"Since the addition of a third Conversis office in Brazil, we wanted to leverage this expansion and provide our clients with an up-to-date cultural overview of Brazil," said Gary Muddyman, CEO and Managing Director of Conversis. "As many of our clients are considering expansion into other countries, the information provided in this report will hopefully serve as a valuable resource to them when looking at the South American market."

An additional report on India provides an overview on this growing technology center. Like Brazil, with a population of over one billion people, India is quickly becoming home to many U.S. and European companies who are expanding and are in need of outsourced services.

Most recently India is capitalizing on its large numbers of well-educated people skilled in the English language to become a major exporter of software services and technology help desk and call support services.

According to Muddyman, Conversis has created a specific report on India in response to the growing attention India has received as an outsourcing hub for numerous U.S. and European companies.

"Increasingly a number of companies which we work with have begun to consider outsourcing their workforce to countries such as India," said Muddyman. "Once again it is our goal to provide resources, expertise and data to help make those transitions more seamless and beneficial for our customers."

In the coming months Conversis will continue to add additional cultural reports to the Website as a value added resource for site visitors.


About Conversis
Founded in 2003 and based in the United Kingdom, Conversis is a leading provider of Globalization, Internationalization, Localization and Translation (GILT) services, tailoring business needs to each company's relevant markets worldwide. Serving clients in more than 30 markets worldwide, Conversis is dedicated to advancing the understanding and use of GILT as a strategic business tool. More information can be found at www.conversisglobal.com.

Media contact:
Jennifer Green / Chaz Brooks
Michael A. Burns & Associates
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