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Conversis creates a world of Global Gurus


Friday, 17 June, 2011

17 June, 2011: Oxfordshire - UK-based language services agency Conversis has released a social game that challenges players to test their international business knowledge.


With the challenge to make as much money as possible in the shortest amount of time, players must travel the world making business deals by answering a series of questions about the country they’re visiting.


At the end of each country, players are given a ranking according to the value of the deal they made there. You will either come out as a Global Guru, a Worldly Whizz, Journey Junior, Adventure Amateur or Culture Flunk.


“We wanted to reinforce the message that Conversis helps companies succeed abroad, and we thought, what better way to do that than to challenge people to think about how much they know about business culture in other countries?” says Gary Muddyman, Conversis CEO.


“The challenge with language services agencies is that our target customers are widely dispersed both professionally and geographically, so it’s hard to find the right medium to get maximum impact for our marketing dollar.


“But considering the success we’ve had with our social media strategy over the past few years, we decided to take it to the next level and create a social game. It’s fun, but it’s informative and we really hope it gets the message across about what Conversis does.”


To play the game, you can visit http://globalguru.kokogames.com/ or play on Facebook to make even more money by recommending it to friends: http://www.facebook.com/Conversis?sk=app_143584385713282


Media contact


For more information, please contact:


Briana McCrory
Conversis Global Tel:
+ 44 (0) 1869 255 835
[email protected]


Notes to editors:


About Conversis

Founded in 2003 and based in the United Kingdom, Conversis is now one of the world’s fastest growing and most innovative providers of Globalisation, Internationalisation, Localisation and Translation (GILT) services. As a multilingual one-stop-shop localisation company, we understand our client’s industry and business requirements and allocate the best resources to each job. Serving clients in more than 30 markets worldwide, Conversis is dedicated to advancing the understanding and use of GILT as a strategic business tool. More information can be found at: www.conversisglobal.com.