Barceló Hoteles Selects Translations.com to Localize Website into Seven Languages
NEW YORK, NY, February 5, 2013 – Translations.com, the world’s largest privately held provider of language services and translation-related technologies, today announced a new relationship with Spain-based tourism company Barceló Group, a leading hospitality group operating more than 140 hotels in 16 countries and 365 travel agencies in 22 countries.
Barceló is implementing Translations.com’s enterprise-wide translation management system GlobalLink® to create and maintain www.barcelo.com in seven languages, including Spanish, English, French, Italian, German, Portuguese, and Russian. With a direct integration of GlobalLink into Barceló’s existing content management system, Barceló is able to make updates in each language, ensuring that their customers are seeing the latest information specific to their destination or market.
“Our guests come from all across Europe, America, and throughout the world,” said Miquel Moyá, Director of Global Distribution for Barceló. “They are interested in diverse options in a number of geographic locations. Our website is the first and most direct point of contact with most of them, and we feel that Translations.com and GlobalLink content workflow tools help us make the best impression on our customers in any language.”
“Barceló is an internationally known and well respected hospitality brand, and they place a strong emphasis on making content accessible to all customers,” said Phil Shawe, Co-CEO of Translations.com. “We’re very excited that they have chosen Translations.com and GlobalLink content workflow solutions to better reach their customers in markets abroad.”
Barceló Group is one of Spain’s leading tourism companies and one of the most important hotel and travel agencies worldwide. Family owned, Barceló was established in Palma de Majorca (Spain) more than 80 years ago and currently has over 26,000 employees. Barceló Hotels & Resorts, has shown a strong commitment to both city and destination tourism and continues to grow. Its hotel and travel divisions operate more than 160 hotels in 16 countries and 365 travel agencies in 22 countries confirming their position as Spain´s third largest hotel chain, the leading Spanish hotel chain in the U.S., and the 26th largest worldwide.
With annual revenues of over $300 million, Translations.com is a leading provider of enterprise localization services and technology solutions. From offices in more than 80 cities on five continents, Translations.com offers a full range of services in 170+ languages to clients worldwide. Translations.com’s GlobalLink® Product Suite is used by more than 2,000 global organizations, including Hilton Worldwide, IKEA, Polo Ralph Lauren, Skype, and UPS. Translations.com is part of the TransPerfect family of companies, with global headquarters in New York and regional headquarters in London and Hong Kong. For more information, please visit www.translations.com.