E.g., 07/16/2020
E.g., 07/16/2020
Free for GALA Members
$60.00 for Non-Members


The language business is fundamentally changing before our eyes. We keep adapting, and yet -- five years from now, ten years, and beyond, the sector will continue to face new technological, demographical, and economic challenges. Although constant change is nothing new, the highly accelerated pace at which the landscape is changing requires that localization companies and teams leaders either proactively manage that change, or accept that change will happen to them. This session will discuss why every company needs professional change management as an integral part of business management. It will demonstrate how change management can fit into a management framework and why it's important not to misunderstand change management as crisis management.

Stefan Gentz

Stefan Gentz, Senior Consultant at TRACOM, is a business consultant, trainer and speaker with focus on technical documentation and translation markets. With deep and broad knowledge and long-time experience in content management, authoring and translation tools, techniques, and processes, he helps organizations to manage their content challenges successfully, reduce costs and become more efficient. Stefan is also a certified quality management professional and ISO 9001 / EN 15038 auditor and Six Sigma Champion.