With the proliferation of tablets and mobile devices, more customers are demanding that projects be output to at least half a dozen devices, as well as PDF and traditional HTML. What’s an LSP to do when delivery obligations seem overwhelming? This presentation will guide you through the key components and benefits of HTML5 on a non-technical level, presenting optimized workflows and best practices. By the end, you’ll be equipped to communicate the benefits of HTML5 multiscreen to your customers and share your own “thought leader” expertise in how to best shape content for a smaller screen. Don’t be frightened, be inspired! We are at a technology tipping point that is especially attractive for smaller Language Service Providers who wish to provide specialized services to attract and retain new clients.
Maxwell Hoffmann is Adobe's Product Evangelist for Technical Communications. A former product manager for FrameMaker at Frame Technology, Hoffmann also spent nearly 15 years in the localization industry doing multi-lingual Doc and Help projects and production. Hoffmann has also provided face-to-face, hands-on training to over 1,200 people in scalable authoring solutions. He is based in Portland, Oregon and can be followed on Twitter as @maxwellhoffmann.