Following a successful presentation last year in Istanbul, Fabiano Cid is back with another highly engaging session that focuses not on his failures, but yours! Specifically, on what might be wrong with your sales and marketing strategy. Fabiano will explore inexpensive and uncomplicated marketing and sales tools that help company owners and executives reach their targets without going bankrupt or going grey. Think of it as Blue Ocean Strategy meets Lonely Planet for LSPs: with a good dose creativity, smart research, and very little money, nothing should stop you from reaching your sales and marketing goals.
Fabiano Cid is the Managing Director of Ccaps Translation and Localization, a company that supports the language needs of global brands in Latin America. With 20 years of localization experience and an active member of the language industry, Fabiano is a GALA Ambassador, co-creator of Think Latin America, and a member of the Advisory Board for the GALA Think! Series. He has also served as the chairman of the board of Milengo and of GALA.