Women in Localization is pleased to partner with GALA to present a webinar describing all the aspects involved in a proper global enterprise content strategy. Localization is just one small part! A developed global content strategy includes taxonomy management, authoring approaches, a localization plan, fully-empowered search engines and more.
Consider the following: How do you make sure your navigation looks the same across an enterprise with hundreds of writers, sites, and offerings? How can you rally your company to offer just the right amount of content, in the right language, and at the right time?
Join us to gather perspectives on improving your global content strategy, hear our stories, and listen for our Magnificent 7 reference!
Anna N. Schlegel
Anna is a native of Catalunya who has lived and worked in the California Bay Area since 1992. Her background encompasses 20 + years of leading global digital teams, localization, internationalization, technical publications and global engineering teams at VMware, VeriSign, Xerox, and Cisco. Currently, she is Sr. Director of Globalization and Information Engineering at NetApp. Anna is passionate about creating new leaders, entering new complex markets, and she thrives on innovation. Anna is one of the 3 founders of Women in Localization, a 2000+ member community to foment globalization. Her ideas, writings and innovation programs have been portrayed on Forbes, Fortune Magazine, Stanford University, and UC Berkeley. Anna was selected as the first Globalization Innovator by SDL.
Liesl is a 16 year-veteran of the localization industry. She has successfully led marketing and sales teams to deliver innovation and revenue at the intersection of language, technology, and design thinking. As an expert on both language technologies and social intelligence solutions, she frequently advises organizations on IOT strategies that inform brand health, marketing strategy, and global expansion decisions using big data and insight. She serves on the boards of Women in Localization and Intercambio and volunteers extensively for philanthropic projects. Prior to earning her undergraduate degree in East Asian Studies from Kalamazoo College, she studied at Gymnasium in Germany and the Beijing Language and Culture University.
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