Find out how Turner Broadcasting Systems Europe successfully localizes creative content across digital channels (web, mobile and social media). Learn about the challenges Turner encountered when localization activities expanded to deal with new languages and how the implementation of the Wordbee solution has streamlined the process and eliminated previous issues. In the latter part of the session, Anita Sempels will briefly show how the system is used within Turner Digital Development Group (including the customizations that were developed) and suggest other business applications.
Anita Sempels is an international sales professional with a sustained record of achievement within the ICT sector and in particular in the content conversion and document management area. Anita has held senior executive positions in Belgium, Luxembourg and Switzerland. She has focused on driving revenue for Digital Equipment (now HP), Oracle, StorageTek, ArchiText (LSP) and Diadeis (Digital archiving of cultural heritage documents) amongst others.
Elina Lagoudaki is a Localisation Manager at Turner Broadcasting where she is responsible for the localization of digital content on web, mobile and social media platforms across all EMEA territories. Elina additionally implements and manages all translation technology systems across Turner’s entertainment portfolio. Elina started her career as a translator and computational linguist.