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- Official Book Launch - Take Your Company Global, by Nataly Kelly
Official Book Launch - Take Your Company Global, by Nataly Kelly
26 Sep 2023
05:00 PM
Mid-Atlantic Standard Time (UTC-02:00)
Join us for an Exciting Virtual Book Launch Event!
Are you eager to embrace the global landscape and expand your business horizons? We are thrilled to invite you to the official virtual book launch of "Take Your Company Global" by Nataly Kelly. This extraordinary event will equip you with invaluable insights into international expansion and global market intensification.
Event Details:
Date: September 26th, Tuesday
Time: 5:00 pm CET | 9:00 am MDT | 11:00 am EDT
Location: Virtual Event via Zoom (Link will be provided upon registration)
Key Takeaways:
Embrace the paradigm shift: In the modern business world, you are no longer "entering international markets" – you're global from the moment you create a website.
Market Intensification: Learn from Nataly Kelly, former VP of Localization at Hubspot, about the significance of building on your existing presence in global markets.
Unveiling the MARACA Model: Explore how companies can effectively analyze market data to determine expansion opportunities, based on market availability, real-time analytics, and customer addressability.
Real-world Examples: Gain inspiration from successful global companies like Airbnb, Facebook, LinkedIn, Netflix, and more, with practical experiences shared in the book.
Nurturing a Global Culture: Understand the vital role of a globally-minded corporate culture in driving international growth and success.
Secure Your Virtual Seat: Don't miss this exclusive opportunity to revolutionize your approach to global expansion. Secure your spot now by filling the form. We encourage you to reserve your virtual seat at the earliest and, even if you can't make it, that will ensure the recording later.
Join us for this momentous virtual book launch event!
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About the author
Nataly Kelly
Nataly Kelly, Chief Growth Officer at Rebrandly, is an international business expert who contributed to HubSpot's global expansion. A Harvard Business Review contributor, she empowers leaders to expand strategically worldwide. Launching "Take Your Company Global," her guide provides comprehensive insights for global growth. An Adjunct Professor at Middlebury Institute of International Studies, she holds a bachelor's degree in Spanish and Intercultural Communication from Wartburg College and a Master's from Universidad Andina Simón Bolívar.