Enchanting and Engaging End Users with Data: Where LSPs Win Big with Customers
Data will soon become the primary driving force for major transformation in the language services industry. Beyond shaping delightful user experiences, how can data tighten collaboration and deliver greater value to customers and LSPs alike? This talk will examine how machine learning technologies enable LSPs and customers to establish shared goals, uncover joint opportunities, and maximize business impact. Attendees will learn how machine learning is producing predictive translation data, and what AI tools LSPs must embrace to keep pace with market demand. Additionally, this presentation will explore the impact of data in transforming business processes, such as the necessary reinvention of workflows, expansion of supply chains, and advancements in process automation.