E.g., 10/17/2019
E.g., 10/17/2019

Blog | Translation and Localization Tips and Trends

Professionals in the localization and translation industry share insights on key processes and opinions about important language trends via GALA's blog. Read a few posts and find ideas to grow your language business and increase your professional development. 

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Multilingual L10n in a Global SaaS Company: Interview with Pierre-Marie Gestas, Localization Manager at Prezi

By: Zana Cizmin, CBDO

01 May 2018

How does the process of multilingual L10n run in a global SaaS company? What are the benefits and challenges of this process? Our Chief Business Development Officer Zana Čizmin recently talked with Pierre-Marie Gestas, ...

Thank you and farewell from Laura Brandon, GALA Executive Director

By: Laura Brandon, Executive Director

23 April 2018

Dear GALA Members and Friends, It is with mixed emotions that I announce I am stepping down as GALA’s Executive Director.  Over the past 14 years, GALA has been more than just a job to me:  it has been an adventure, a creative endeavor, and a...

Crafting a 21st-Century Human-to-Human Company Culture

By: Roman Zelenka, CEO

06 April 2018

This blog is a follow-up to a presentation on Crafting a 21st-Century Human-to-Human Company Culture by Roman Zelenka and Kyle...

Igualdade de quê?

By: Fabiano Cid, COO

04 April 2018

This is the Portuguese translation of the blog "Are We Equal?" that was originally published by GALA at the beginning of 2017. The Gender and Family survey has been...

¿Somos iguales?

By: Fabiano Cid, COO

04 April 2018

This is the Spanish translation of the blog "Are We Equal?" that was originally published by GALA at the beginning of 2017. The Gender and Family survey has been translated...

Localizing Slogans: When Language Translation Gets Tricky

By: Gretchen Sampair, Content Marketing Manager

03 April 2018

A slogan. It seems pretty straightforward. Translating a few words, or even a sentence, shouldn’t be all that complicated, right?
And yet we’ve seen countless examples of when localizing slogans has gone awry—from big global brands—...

The Smartest Investment I’ve Ever Made: Brand Storytelling 

By: Luis Miguel, CEO

27 March 2018

In this installment of the "If I knew then..." blog series, Luis Miguel writes about the importance of differentiation. The lesson: how we discovered who we are and how to express it. The hardest questions I’ve had to answer in...

Boston Day and Night (Plus Surrounding Areas)

By: Mike Klinger,

06 March 2018

We asked one of our members from the Boston area, Anzu Global, to suggest some things to do, see, and eat while visiting Boston for GALA's annual conference next week. Managing...

Making the Case for #LanguageMatters on Capitol Hill: Language Advocacy Days 2018

By: Laura Brandon, Executive Director

01 March 2018

In mid February, US language industry professionals came together in Washington, D.C. for Language Advocacy Days, a two-day program organized by the Joint National Committee for Languages - National Council for Languages and International Studies (...

Three Lessons From a Start-Up that Took Forever to Start

By: Jiri Stejskal, President & CEO

21 February 2018

In this edition of the "If I knew then ..." blog series, Jiri Stejskal shares the most important lessons he learned from managing the start-up he founded in 1997. When I founded CETRA in 1997 I was managing projects, developing business...

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