Schedule

GALA 2012 Program

Download a digital copy of the printed program (16.2MB PDF)

  SUNDAY 25 March
12:00 Registration will be open 12:00 - 17:30
17:00 Speakers meeting 17:00 - 17:45
18:00
GALA Welcome Reception 18:00

 

  MONDAY 26 March
08:30 Exhibits open 08:30 - 17:30
09:00 Conference Welcome and Keynote Address
Entrepreneurship - The New Global Language of Business
Rob Salkowitz (MediaPlant, LLC)
09:00 - 10:30
10:30 Refreshment Break 10:30 - 11:00
11:00 Real World MT: a Drama in Three Acts
Jörgen Danielsen (Eule), Daniel Grasmick (Lucy), Harald Elsen (DELTA International CITS), Ingo Schumann (Eule)
11:00 - 12:30
Coffee, Clowns, Airplanes and Commodity Addiction
Marcela Jenney-Reyes (Latitudes)
11:00 - 11:40
The Key to a Successful SEO Sales Strategy (The Long Tail)
Gustavo Lucardi (Trusted Translations), Richard Estevez (Trusted Translations)
11:00 - 12:30
Product Demo
Plunet Business Manager 5.3
11:00 - 11:40
Beyond Translation: What Globalization Means for Content in 2012
Andrew Bredenkamp (Acrolinx)
11:50 - 12:30
Product Demo
GeoWorkz Translation Workspace
11:50 - 12:30
12:30 Lunch 12:30 - 14:00
14:00 Social Media Super Session: How to Make it An Integral Component of Any Marketing Plan
Rebecca Petras (GALA), Gary Muddyman (Conversis), Marcela Jenney-Reyes (Latitudes), Gordon Husbands (Wordbank)
14:00 - 15:30
In a Cloud or on a Server? What’s Best for Your Company?
David Canek (Memsource), Mark Tapling (SDL)
14:00 - 14:40
Become an Agile-ista!
Wayne Bourland (Dell), Kare Lindahl (Venga), Stanislav Kalianov (Schneider Electric), Mika Pehkonen (F-secure)
14:00 - 15:30
Product Demo
Adobe Technical Communication Suite 3.5
14:00 - 14:40
Optimizing Vendor Management
Cecilia Irós (IMTT)
14:50 - 15:30
Product Demo
XTRF
14:50 - 15:30
15:30 Refreshment Break 15:30 - 16:00
16:00 Keeping Promises: How Sales and Project Management Can Work Together
Bob Donaldson (Carson Strategy Group), Jessica Rathke (L10N Sales and Marketing)
16:00 - 16:40
Better Quality, Less Time: What’s Not to Like About Machine Translation?
Ruben de la Fuente (PayPal)
16:00 - 16:40
Opportunities and Growth in Africa
Reinhard Schäler (The Rosetta Foundation), Tunde Adegbola (Alt-i)
16:00 - 16:40
Product Demo
SYSTRAN Enterprise Server 7, LSP Edition
16:00 - 16:40
16:50 Speed Networking
Please sign up when you register for the conference
16:50 - 18:15
evening GALA dinner

 

  TUESDAY
27 March
08:30 Exhibits open 08:30 - 17:30
09:00 GALA Film Fest and Day Two Plenary:
One Size Does Not Fit All:
Defining Quality to Support a Variety of Workflows

Hans Uszkoreit (DFKI), Arle Lommel (GALA), Kim Harris (text & form), Lucia Specia (University of Sheffield), Ruben de la Fuente (PayPal)
09:00 - 10:30
10:30 Refreshment Break 10:30 - 11:00
11:00 Back from the Brink: How Management by Objectives Drove a Remarkable Turnaround
Demid Tishin (All Correct Language Solutions)
11:00 - 11:40
Integrating Acronyms: How to Connect Your CMS with Your TMS
Bob Donaldson (Carson Strategy Group), Loïc Dufresne de Virel (Intel), Robinson Kelly (Clay Tablet Technologies), Emre Akkas (Globalme)
11:00 - 12:30
Synchronizing Strategy and Sales: Sales Execution as a Strategic Asset
Ray Reyes (Latitudes)
11:00 - 12:30
 
TEP is Dead. Now What?
Jeff Guillem (Moravia Worldwide)
11:50 - 12:30
12:30 Lunch 12:30 - 14:00
Get Acquainted with GALA (for new and prospective members)
13:30 - 14:00
14:00 Is Technology Pushing Small and Mid-sized LSPs Out of the Translation Supply Chain?
Christopher Carter (aLanguageBank)
14:00 - 14:40
Why Localization Standardization Activities Matter to You
Hans Fenstermacher (GALA), Arle Lommel (GALA), Pedro Diez-Orzas (W3C Multilingual Web/Linguaserve), Bill Rivers (Integrated Training Solutions) Serge Gladkoff (GALA)
14:00 - 15:30
Marketing on a Shoestring: What NGOs and LSPs Have in Common
Rebecca Petras (GALA), Lori Thicke (Translators without Borders)
14:00 - 14:40
 
Building Digital LEGO Bricks: Integrated A-Z Approach for Localizing Digital Content at LEGO.com
Chris Rowley (EICOM), Matthew Ogden (LEGO System A/S)
14:50 - 15:30
Gaining Benefits from Machine Translation
Relay 1: Assessment

Jörgen Danielsen (Eule)
14:50 - 15:30
Growing Your Business
Relay 1: Laying the Foundation

Joseph Gomes
(Viva Translations)
14:50 - 15:30
15:30 Refreshment Break 15:30 - 16:00
16:00 Finding the Balance: Shifting Stress from People to Systems
Michel Lopez (e2f translations)
16:00 - 16:40
Company 2.5: A Guide to Technologies You Should Already Be Using
Jose Palomares (OpenMints), Kåre Lindahl (Venga)
16:00 - 17:30
Gaining Benefits from Machine Translation
Relay 2: Analysis

Jörgen Danielsen (Eule)
16:00 - 16:40
Growing Your Business
Relay 2: Finding and Reaching Customers

Joseph Gomes
(Viva Translations)
16:00 - 16:40
“Simply the Best”: Finding the Top Vendors
Janaina Wittner (WhP International SAS), Laurène Ballet (WhP International SAS)
16:50 - 17:30
 Gaining Benefits from Machine Translation
Relay 3: Implementation

Jörgen Danielsen (Eule)
16:50 - 17:30
 Growing Your Business
Relay 3: Getting the Most out of Customers

Joseph Gomes
(Viva Translations)
16:50 - 17:30
17:30 Happy Hour courtesy of GALA 2012 Gold Sponsor Adobe
17:30 - 18:30

 

  WEDNESDAY 28 March
08:30 Exhibits open 08:30 - 11:45
9:00 Lessons Learned: Summaries and Take-aways of Agile Discussions
Jörgen Danielsen (Eule), Joseph Gomes (Viva Translations)
09:00 - 10:00
Publishing, Listening and Dialogue: The Anatomy of Social Media Translation
Gene Schriver (Globo)
09:00 - 10:00
GALA Standards Initiative Working Group Meeting
Arle Lommel (GALA), Serge Gladkoff (Logrus)
09:00 - 11:00
10:15 Mergers and Acquisitions: Not Just for the Big Guys
Robert Etches (TextMinded Danmark), Jiri Stejskal (CETRA)
10:15 - 11:15
Turning Queries Into Knowledge
Anita Wilson (eurocom), Klaus Fleischmann (Kaleidoscope)
10:15 - 11:15
11:15 Refreshment Break 11:15 - 11:45
11:45 Closing Session and Film Fest Awards
11:45 - 12:30
12:30 GALA Member Meeting
(GALA Members Only)
12:30 - 14:30

 

Conference Information

“Great conference, great location, great opportunities to meet with peers! Chapeau!”  

Dimitri Stoquart, Stoquart S.A. - A TextMinded Company

Last Year at GALA 2011

 
79%  reported making contacts that may generate new business for them.

88%  said they learned new concepts or strategies that will help them in their business.

97%  reported that they were satisfied or extremely satisfied with the conference.

 

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