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8 April 2010 11:00 EDT
Gordon Husbands (Wordbank Ltd.), Hans Fenstermacher (TransPerfect / Translations.com) and Aki Ito (TOIN Corporation) discuss how and why a penetrating, internal marketing audit is key to understanding your own business.
This webinar will be a sneak preview of the GALA 2010 session, "Not Your Same Old Differentiators: How LSPs Can REALLY Stand Out."