Defining, Succeeding with Social Media in the Translation Business

Last year, I presented an overview on marketing to language service providers at GALA 2009. We covered an array of topics, including differentiating yourself in a commodity industry and using simple public relations tactics to stand apart. We touched on social media, and I was surprised by the response. While there was some excitement about [...]

Read about Aki Ito’s experience at the GALA 2009 Language of Business conference and his plans for GALA 2010 in Prague. Ito is a member of the GALA Board of Directors.