NEWSLETTER: Q2 2010

Segmenting Global Audiences and Adapting Content for Target Users

Lorcan Ryan, Centre for Next Generation Localisation

Large enterprises invest significant resources each year developing and adapting digital content for target users all over the world. By understanding how to segment a global audience and adapt content appropriately for target users, digital content publishers can generate multilingual content that both increases international revenues and improves usability for users. More

GALA's Member Pulse Survey Q2 2010

The GALA quarterly survey on economic indicators has become a valuable tool for members to gauge overall industry trends and to measure their own business's metrics against those of peer companies. This was the ninth straight quarter that GALA has asked members to measure their growth in a number of key areas, allowing the association to create a picture of the broader economy's impact on the language and localization industry. More

GALA's Sophomore Season Another Success

Bob Donaldson, Carson Strategy Group

I had been looking forward to the second annual GALA conference ever since the first one ended last fall. My anticipation was partly due to the high bar set at the inaugural conference in Cancun, but I must admit that this year's venue played a big part as well. I fell in love with Prague while doing my graduate research there many years ago, and I always enjoy returning. Both the conference itself and the venue lived up to my expectations. More

Message from the Board Q2 2010

Hans Fenstermacher, GALA Board Chair

If you weren't able to join us in Prague last month, you missed one of the most dynamic gatherings of localization professionals this year. We hosted a successful conference, launched a new member program, and harnessed momentum for building GALA's existing programs. GALA 2010 showed that GALA and its members are committed to our association's vision of bringing the localization community together for shared benefit. More

Meet GALA's Newest Member Companies

GALA would like to welcome its newest members. GALA's member companies worldwide include translation agencies, localization service providers, globalization consultants and technology developers. More

Interview with Northern California Women in Localization (NCWL)

GALA interviews the founders of NCWL, a regional professional organization that fosters career development and best practices among women working in localization. More

GALA LinkedIn Group Plus New Groups on Team Motivation and MT Post-editing Quality

Current GALA members and their clients are invited to join the GALA group on LinkedIn, which includes 1300+ professionals. Plus, check out two newly formed LinkedIn groups resulting from the GALA 2010 conference in Prague last month. More

GALA 2011: The language of business. The business of language.

March 2011. Lisbon

GALA will host GALA 2011 in Lisbon, Portugal in late March! Watch the conference website for the call for papers and details about the program, opportunities for participation and more. More

Follow GALA on Twitter!

In addition to informing the localization community about GALA programs and publications, we also tweet about industry trends, great blogs, news and more. Follow us at GALA_Global—and we’ll follow you! More

LocalizationCAREERS.net

Hiring again? Find the talent that your organization needs to be successful on LocalizationCAREERS.net. Post jobs and search for qualified candidates today. More

GALA Webinar Series

Free for GALA members and clients of members!

The GALA Webinar Series covers the latest technologies, trends, and topics for our industry. Check out upcoming sessions, including a Beetext Flow demo, Social Media for LSPs and more! More