April 10
Start time: 11:00 EDT
Vice President and Senior Analyst at JupiterResearch, Zia Daniell Widger, will present a webinar for GALA members on "Web Site Localization: Best Practices in Global Expansion."
This recent JupiterResearch report found that companies positioned for success in markets outside the United States are those that have not simply developed and applied a uniform template to their web sites, but have tailored the sites to the needs and tendencies of individual countries.
You won’t want to miss this webinar with a very knowledgeable analyst who has been frequently quoted in such publications as The New York Times, The Wall Street Journal, USA Today and The Financial Times, and has appeared on TV outlets such as CNN, CNBC and the CBS morning show.
This webinar is being sponsored by Alchemy Software Development Ltd. | Translations.com.
About the Presenter
Zia Daniell Wigder graduated from Dartmouth College with a B.A. in Geography and received a master's degree (M.A.L.D.) in international affairs from The Fletcher School at Tufts University. She is on the Board of Trustees of Children of Abraham and founded 12 Hours of Dialogue, a video dialogue program for young women in the US and Muslim countries.
Before joining JupiterResearch in 1998, Wigder was a strategy cosultant at Lochridge & Company in Boston. She helped technology companies identify new business opportunities in both developed and developing markets around the globe, and worked on-site at companies in the US and Europe. In prior years, she helped establish some of the initial programs at the Soros Foundation in Hungary. She speaks four languages and has lived in Western and Eastern Europe, as well as in the Middle East and Central Asia.
Wigder focuses on issues of globalization, including language translation, localization, the globalization of marketing campaigns and international communication strategies.
To Register: Contact GALA Membership & Administrative Coordinator, Amy Ephrem.
GALA webinars are free for GALA members and their clients. (Clients may attend by invitation only and space permitting.) Contact Amy Ephrem for details.
The cost for non members is US$129 per session. (This fee will be waived and applied toward GALA membership if your company is eligible for membership and joins within one month of the webinar.) Non members may submit a credit card payment online or request an invoice here.
2008 GALA Webinar Calendar
